We started in 2015 serving small to mid-size businesses in the Greater Seattle & Tacoma area with a goal of becoming the enrollment partner of choice for health insurance brokers for all their clients' employee benefits enrollment and administration needs. We know that when you offer benefits to your employees, it comes with a high cost and a lot of work. This is where our team comes in. We strive to make the enrollment experience fun, interesting, and interactive. Our team of local employee benefit specialists will partner with your broker to provide competitive and robust benefits packages that will help you keep and attract quality employees.
Why choose Platinum Benefits?
Natasha Yeremeyeva, Founder & CEO of Platinum Benefits, brings over 13 years of experience partnering with health insurance brokers across the nation—particularly throughout the Greater Pacific Northwest. With a deep understanding of worksite benefits, enrollment technology, and client education, Natasha helps brokers strengthen their relationships with employers, streamline enrollment processes, and expand revenue opportunities through comprehensive benefit strategies. Her collaborative, solutions-driven approach has earned her a reputation as a trusted resource and strategic partner in the industry. Outside of work, Natasha enjoys traveling, spending time on the water, and making memories with friends and family.
Founder & CEO
Natasha Yeremeyeva
Meet our Team
Co-Founder & Principal Consultant
Liz Bettridge
Liz Bettridge is committed to helping businesses find the best employee benefits solutions with ease and confidence. She understands that navigating benefits can be overwhelming, which is why she focuses on making the process simple, easy, and clear. With over eight years of experience in the industry, Liz works closely with business owners to tailor benefits packages and enrollment technology that support their employees while aligning with company goals. She prides herself on delivering excellence in service, ensuring her clients have the right coverage at the best value. When not at work, Liz enjoys traveling, staying active through fitness, and immersing herself in music.
Employee Benefits Specialist
Ethan Sugimura
Ethan Sugimura grew up in Eastern Washington and graduated from Central Washington University, launching his career in sales, marketing, and Hospitality, spending several years in various roles within the ski industry. Following this, Ethan spent 3 years at a benefits carrier, where he gained a strong foundation in employee benefits and a practical understanding of employer needs. Ethan is known for simplifying complex processes, delivering tailored solutions, and building lasting relationships through responsive, service-focused support. Outside of work, you will find him out hitting the slopes during ski season, attending live concerts, and spending time with his cat, Sire.
Technology Solutions Manager
Megan Casto
Born and raised in Olympia, Washington, Megan began her career as an analyst at Russell Investments before transitioning into the insurance industry in 2010, where she has built an exceptional career. She holds a degree in Political Science and Business Administration from Washington State University. As an integral member of the team, Megan supports brokers and their clients nationwide. She is recognized for her expertise in developing technology platforms, implementing carrier integrations, and providing strategic guidance to ensure successful enrollments. Outside of work, Megan enjoys spending time at the dojang practicing Tae Kwon Do with her two boys, exploring Disneyland and Universal Studios, or tending to her backyard flock of chickens.
Co-Founder & Principal Consultant
Liz Bettridge
Liz Bettridge is committed to helping businesses find the best employee benefits solutions with ease and confidence. She understands that navigating benefits can be overwhelming, which is why she focuses on making the process simple, easy, and clear. With over eight years of experience in the industry, Liz works closely with business owners to tailor benefits packages and enrollment technology that support their employees while aligning with company goals. She prides herself on delivering excellence in service, ensuring her clients have the right coverage at the best value. When not at work, Liz enjoys traveling, staying active through fitness, and immersing herself in music.
Employee Benefits Specialist
DeMarco Caliz
DeMarco Caliz, Employee Benefits Specialist, has started his career as an auto mechanic and later transitioned into beverage sales, where he got to connect with many businesses in the Greater Seattle Area. He spent years developing good relationships within the community and leaning how to help companies grow and expend. It was an easy transition for Demarco to apply what he has leaned in the field of insurance and continue to serve business owners by helping them offer great benefits to their employees. Outside of work, Demarco enjoys exploring the open road and spending time with his family and friends.
Kaytlyn Gottschalk, Client Experience Manager, known for her genuine care and exceptional service to clients and broker partners. Before joining the insurance industry, she spent over a decade in behavioral science working with children with developmental disabilities—an experience that shaped her compassionate and client-focused approach. Today, Kaytlyn ensures every client interaction is seamless and positive, whether she’s managing open enrollments, addressing benefits and policy inquiries, or assisting with claims. Her dedication, expertise, and personal touch make her an invaluable part of the Platinum Benefits team. Outside of work, Kaytlyn enjoys spending time with her family, her two beloved dogs, Terrance and Pepper, and playing mini golf with her husband.
Client Experience Manager
Kaytlyn Gottschalk
Platinum Benefit partners with many local businesses as well as multi-state corporations. Helping local, however, is our passion. We work with companies of every size and in every stage of business - from new start-up companies to well-established organizations looking to improve their benefit offerings and streamline enrollment processes.
We enjoy creating long-lasting relationships and becoming strategic partners with our clients. Connecting over lunch or a happy hour has become a common way to get to know each other more personally.
Our Clients
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